Twitter Money Calculator – How Much Can You Earn via Twitter Ad Sharing Revenue? (Easy)

X (formerly Twitter) started an ad revenue sharing program with its users.

Let’s estimate how much money you can make over your tweets easily!

Twitter Ad Revenue Calculator
Ad Revenue: 0

Don’t know how many impressions you have?

Step-by-step explanation is below.


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What is Twitter Ad Revenue Sharing Program?

In July 2023, Twitter (or with its new name, X) rolled out a groundbreaking monetization program, Ad Revenue Sharing Program, enabling its users to earn a fraction of the ad revenue generated from their tweets. This development sought to further incentivize high-quality content creation, engaging discussions, and fostered a stronger bond between Twitter and its vast user base.

Twitter Money Calculator (or you can call it Twitter Monetization Calculator, Twitter Payout Calculator, Twitter Earning Calculator, X Monetization Calculator) has this estimation formula for this revenue sharing below:

AdRevenue = 0.0000085 \times \text{Number of Impressions}

Here, the ‘Number of Impressions’ refers to the number of times your tweets are viewed and 0.0000085 is the dollar rate per impression.

The estimation derived from these 2 tweets:

But there are more tweets confirming this estimation of Twitter Money Calculator.

Another example from The Verge:

How to Grow and Monetize Your Twitter?

Growing and monetizing your Twitter account requires a blend:

  1. Strategic Content Creation (Unique style, visuals, humor)
  2. Active Community Engagement (Respond to comments, retweet, comment in your niche)
  3. Marketing Techniques (Leverage tools like TweetHunter)

Most people neglect Step 3. But that one creates the difference. Yes, marketing is hard. Consistency is hard. That’s why TweetHunter can be invaluable here because it has the features below:

  • Scheduling
  • Viral Content Ideas
  • AI Content Creation
  • Analytics
  • Auto DM

These features helping you to monetize more effectively. Turn your Twitter into sales machine and grow your brand.

Full Disclaimer. Every link here is an affiliate link. If you are going to sign up we do get a small kickback.

How to Calculate Twitter Ad Revenue Share

Twitter Money Calculator is designed to make it hassle-free for Twitter users to estimate their potential ad revenue based on their tweet impressions. Here’s a quick overview:

  1. Note the number of impressions from your Twitter Analytics. (How to do that is right below)
  2. Input the number of impressions into the calculator.
  3. Twitter Money Calculator shows your potential ad revenue.

How to Get “Number of Impressions

  1. Log into your Twitter account.
  2. Go to
  3. Once inside “Analytics”, go to the “Tweets” tab.
  4. You’ll see on top how many impressions you got in the last 28 days (you can change the 28).


  • Am I eligible to monetize my Twitter?

    Check the criteria about monetization on Ads Revenue Sharing page.
    In August 2023, the requirements are:
    – Be subscribed to X Premium.
    – 5M organic impressions within the last 3 months.

  • Does this mean all impressions lead to revenue?

    No, this calculator provides an estimate based on the given formula. Actual revenue can vary based on ad engagements, the type of ads displayed, and other Twitter algorithms.

  • What is the minimum payment?

    10 U.S. Dollars. You will receive payouts regularly, as long as you have generated more than $10 USD. Check “How It Works” section on this page for details: Ads Revenue Sharing.

  • How is Twitter ad revenue calculated?

    Twitter’s payouts are determined mostly by tweet impressions to the verified users.

  • How much does Twitter pay for 1,000,000 views?

    Estimations show 8.5 dollars per 1 million views. But no such built-in feature, just estimations.

  • How successful are Twitter ads?

    On average, Twitter ads has CTR of 2.0%. Which is better than Facebook (0.72%) and Instagram (0.94%).

  • How is Twitter payout calculated?

    Via the impressions and the creator’s location.

  • How much Twitter pay for 1 million followers?

    As The Verge published, accounts with over 1 million followers receives payout ranging from a few thousand dollars to nearly $40,000 per month. It highly depends on their activity.

  • How much money does Twitter make from ads in total?

    Twitter generated 4.73 billion U.S. dollars in advertising as a revenue, in 2022. We don’t 2023 yet but expectations are around 3 billion U.S. dollars.

  • How much does Twitter pay for 1,000 views?

    No such built-in feature. But estimations show 0.0085 dollars per 1,000 impressions.

  • What percentage of Twitter’s revenue comes from ads?

    In 2022, it was %90. It will be less in 2023 because of the loss of ad revenue and increasing number of premium subscriptions.

  • What is 90% of Twitter’s revenue?


  • How to send automatic DMs?

    Twitter doesn’t have that functionality. You can use third party tools like TweetHunter.